Learn SEO

SEO (Search Engine Optimization) is the practice of enhancing a website's visibility and ranking in search engine results pages (SERPs). By optimizing various elements such as content, keywords, and backlinks, SEO aims to attract organic (non-paid) traffic from search engines like Google. It involves both on-page and off-page strategies to improve a site's relevance, authority, and user experience, ultimately driving targeted traffic and increasing conversions.

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Contents

4 Sub-topics • 1 mins

SUB - TOPIC 1

Technical SEO

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SUB - TOPIC 2

Crawling and Indexing

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SUB - TOPIC 3

On-Page SEO

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SUB - TOPIC 4

Off-Page SEO

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Vetted by Industry Experts in Marketing

Ankur Lodha

Head of Marketing, Deepen AI

Bojan Maric

Co founder, Workello

Rishubh Chakraborty

Head - B2B, Ethinos, Ex-CoinDCX

Nitin Manchanda

Founder & Chief SEO Consultant , Botpresso

Frequently Asked Questions

About SEO?

What is SEO?

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SEO stands for Search Engine Optimization. It's the practice of optimizing your website to rank higher in search engine results pages (SERPs).

Why is SEO important?

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SEO drives organic traffic to your site, increases visibility, and boosts credibility, leading to higher conversions and business growth.

How can I improve my website's SEO?

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Focus on quality content, keyword optimization, mobile-friendliness, site speed, backlinks, and user experience for better SEO performance.

What are keywords in SEO?

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Keywords are words or phrases that users enter into search engines. Optimizing your content with relevant keywords helps improve your site's visibility.

How long does it take to see results from SEO efforts?

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SEO results vary based on factors like competition, website age, and strategy. Generally, noticeable improvements can take several weeks to months.

Learn SEO

4 Sub Topics

19 Articles

1 mins

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GrowthSchool is where you become the Top 1% in your field. We bring the best of Product, Growth, Design, Tech, data and business mentors from brands like Google, Meta, Uber etc doing the jobs you want to do tomorrow.

4.7

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Backed by the best

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What is Topic?

Free online courses offer a wealth of knowledge in product, design, growth, and marketing without cost. They provide flexibility for skill enhancement and professional development. Many courses include certificates, bolstering resumes and LinkedIn profiles, demonstrating a commitment to learning and advancement in these dynamic fields.