Free Digital Marketing Course on Definitive Toolkit for Growth Marketers
Free Digital Marketing Course on Definitive Toolkit for Growth Marketers Enroll Today!
Before you ask, we do give certificates!
Get certified upon course completion and supercharge your career journey.
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Learning Objectives
1. Effective B2B Marketing Strategies
A focus on optimizing marketing funnels and website effectiveness to convert leads into customers efficiently in B2B and SaaS contexts.
2. Leveraging Tools for Email Deliverability
Introduction of tools like Lemwurm and Lemlist for enhancing email deliverability and reputation through targeted engagement with audiences, leading to improved conversion rates.
3. Targeted Outreach for Better Lead Generation
Utilizing saved searches, filters, and custom searches to generate specific lists of companies and decision-makers for tailored outreach, improving efficiency in reaching potential customers.
Highlighting the importance of follow-up strategies in email outreach to engage with prospects effectively, utilizing tools like Dripify for creating campaigns targeting specific audiences and scaling outreach efforts.
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Who's it for
Marketing Managers
Sales Professionals
Business Strategists
Digital Marketers
Content Creators
Our Learners love GrowthSchool
What will I learn
Chapter 1
The Marketing Funnel and Website Optimization
This chapter focuses on understanding the importance of effective marketing strategies in converting leads into customers. It highlights the significance of optimizing website effectiveness and tailoring marketing strategies based on user engagement to enhance conversion rates.
Chapter 2
Improving Email Deliverability with Lemwurm and Lemlist
The chapter introduces Lemwurm and Lemlist as valuable tools for improving email deliverability and reputation through systematic engagement with targeted audiences. It discusses how these tools can enhance email marketing efforts and increase the likelihood of reaching potential customers successfully.
Chapter 3
Using Search Filters for Targeted Outreach
This chapter emphasizes the importance of having a well-documented list of companies and decision-makers for targeted outreach. It explores tools like saved searches and filters to generate specific lists tailored to individual preferences, enabling businesses to efficiently access relevant data for their marketing efforts.
Chapter 4
Follow-Up Strategies in Email Outreach
The chapter delves into follow-up strategies in email outreach as essential for engaging with prospects effectively. It discusses the importance of sending multiple emails to increase response rates and utilizing tools like Dripify for creating campaigns targeting specific audiences.
Chapter 5
Content Strategy and Competitor Research
This chapter explores the use of AI tools for content creation and emphasizes the importance of competitor research using tools like Semrush and Ahrefs. It advocates for a content-driven strategy focused on high-quality content, keyword research, and competitor analysis to optimize SEO efforts effectively.
Chapter 6
Analyzing Website Traffic and Performance
The chapter discusses the value of analyzing website traffic and performance using tools like Google Analytics and Google Search Console. It highlights how reports on various metrics can provide insights into visitor behavior, helping businesses optimize their online presence and enhance user engagement.
Chapter 7
Leveraging Video Recordings for Website Optimization
This chapter underscores the importance of using video recordings to gain qualitative data on user interactions for optimizing website performance. It explores platforms like Clarity and the insights they offer into user activity to improve website usability and user experience.
Chapter 8
Streamlining Processes and Enhancing Productivity
The final chapter discusses various tools and hacks to streamline marketing processes and enhance productivity. It covers the benefits of integrating tools like Slack, HubSpot, Segment, and G to automate tasks efficiently, customize workflows, and improve marketing operations for better response times.
Meet your Mentor
Ishan Manchanda
Co-founder @ Growthspree
Ishan is a co-founder at Growthspree, bringing expertise and experience in driving business growth and success. Through strategic planning and innovative solutions, Ishan helps companies achieve their goals and reach new heights. With a passion for entrepreneurship, Ishan is dedicated to helping businesses thrive in a competitive market.
Frequently Asked Questions
What are the main pillars of Digital Marketing?
The main pillars of Digital Marketing include SEO, SEM, content marketing, social media marketing, and email marketing.
What is Digital Marketing, and why is it important to learn about?
Digital Marketing refers to promoting products or services using digital channels. It's important for reaching target audiences effectively.
Is these Digital Marketing course designed for corporate training and workforce upskilling?
Yes, the Digital Marketing courses are designed to provide corporate training and upskill the workforce in digital marketing strategies.
How long can I access the free Digital Marketing course online free with certificate content?
You can access the free Digital Marketing course with certificate content for a specified period, usually outlined by the provider.
Will I receive a certification upon completion of the free Digital Marketing course online free with certificate course?
Yes, upon successful completion of the free Digital Marketing course with certificate content, you will receive a certification.
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Explore Essential Marketing Tools to build your Growth Engine
4.3
(322 ratings)
Beginner
14th September 2024 at 5:30 pm GMT
23k Learners enrolled
Mentor
Ishan Manchanda
Co-founder @ Growthspree
Why GrowthSchool?
GrowthSchool is where you become the Top 1% in your field. We bring the best of Product, Growth, Design, Tech, data and business mentors from brands like Google, Meta, Uber etc doing the jobs you want to do tomorrow.
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Total Students
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What are Free Courses?
Free online courses offer a wealth of knowledge in product, design, growth, and marketing without cost. They provide flexibility for skill enhancement and professional development. Many courses include certificates, bolstering resumes and LinkedIn profiles, demonstrating a commitment to learning and advancement in these dynamic fields.