Free Digital Marketing Course for Innovate & Experiment with Metrics-Driven Marketing
Learn how to innovate and experiment with metrics-driven marketing in this free digital marketing course. Master the art of data-driven decision making.
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Learning Objectives
1. Enhanced User Experience Testing Through Mystery Shopping
Utilizing mystery shoppers to evaluate website effectiveness, sign-up process simplicity, and user-friendliness, providing insights through real-time video recordings for improved user onboarding experiences.
2. User Onboarding as a Revenue and Retention Lever
Emphasizing the pivotal role of effective onboarding in introducing new users to a product, guiding efficient usage, and altering behaviors for seamless user adoption.
3. User-Centric Narratives for Enhanced Communication
Aligning messaging and content with user-centric narratives to showcase problem-solving capabilities, establish social proof, and drive engagement and success on websites.
4. Streamlining Onboarding Processes Through Effective Strategies
Exploring strategies such as credit card requirement evaluation, delayed email verification implementation, and templated workflows to simplify tasks, enhance efficiency, and encourage user engagement.
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Who's it for
Marketing Professionals
Product Managers
Data Analysts
Business Consultants
Client Solutions Specialists
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Kaushik Sen