logo
Free Certification CoursesFree Topics
Upskill your TeamAbout
Loading...Apply as Mentor
  • Upskill your team
  • About Us
  • Loading...
  • Apply as Mentor
GS Logo Outline
GS Facebook WhiteGS X WhiteGS LinkedIn White
Best Kept Secrets ✨

Be the first to find out about the newest programs, workshops, and community activities - plus industry news, articles, and special reports.


Marketing
  • SEO
  • Digital Marketing
  • Performance Marketing
  • Digital Marketing Kickstarter
  • Generative AI for Marketers
Design
  • UI UX Design
    Product
    • Product Management
      Business
      • Management Consulting

        Company
        • About Us
        • Careers
        • Contact Us
        • Help
        Engage
        • Upskill Your Team
        • Apply as Mentor
        Industries
        • Marketing
        • Tech
        • Growth
        • Data
        • Design
        • Product
        • Business
        • Gen AI

        Free courses

        Collections:LinkedinAdsCopywritingSalesGrowth Hacking

        Tech:Mobile ApplicationProduct Development

        Design:UI UX DesignProduct DesignUX Research

        Product:Product Marketing

        Marketing:Brand MarketingB2B MarketingContent MarketingApp MarketingInfluencer MarketingPerformance MarketingGoogle AdsAffliate Marketing

        Gen AI:AI ProductAI MarketingAI Design


        © 2025 Sisinty Pvt. Ltd. All rights reserved

        · Privacy Policy· Refund Policy· Terms & Conditions

        ...

        Free Content Marketing Course to Create Irresistible Content for Global Brands with Expert Strategies

        share

        Learn how to create compelling content for global brands with this free content marketing course. Master expert strategies to captivate audiences and drive brand success.

        Read More

        readmore

        Before you ask, we do give certificates!

        Get certified upon course completion and supercharge your career journey.

        certificate

        Learning Objectives

        1. Strategic Planning for Market Growth

        Defining marketing objectives, allocating budgets effectively, and implementing demand generation strategies for sustainable business growth.

        2. Team Collaboration for Brand Success

        Alignment of sales, brand, communication, and product marketing teams to establish a strong brand presence and consistent communication strategies.

        3. Effective Demand Generation Strategies

        Implementing structured marketing calendars and lead nurturing processes to identify ideal customer profiles and progress leads through the sales funnel.

        4. Leveraging Martech Stack for Success

        Utilizing marketing operations to build and manage a robust martech stack, comprising tools for campaign setup, pipeline tracking, and analytics to enhance marketing effectiveness.

        Read More

        readmore

        Who's it for

        • tick

          Business Analysts

        • tick

          Product Managers

        • tick

          Marketing Executives

        • tick

          Sales Directors

        • tick

          Pricing Specialists

        Our Learners love GrowthSchool

        See ALL
        left_arrowright_arrow
        learner

        Athis

        " !!!😲😲😲The content you are looking below including all the emojis are fully generated by ChatGPT😮. It took just 13 seconds fo...
        learner

        Amaha Khaan

        🤘 BTS-Behind the Scene : Usability Testing 02. 🔍Usability testing involves observing real users as they interact with the produ...
        learner

        Alice

        Hey Folks! Excited to start this new year with a bang with the Digital Marketing Program with GrowthSchool. All set to begin the ...
        learner

        Bhaskar

        I've done the 5 Days LinkedIn Workshop by Vaibhav Sisinty ↗️ so that you don't have to. 🚀...
        learner

        Kaushik Sen

        Hey Folks! HNY 2024! 🎉 Excited to start this new year with a bang with the Digital Marketing Program with GrowthSchool. All set ...
        learner

        Ajay

        I recently had the pleasure of attending GrowthSchool's Generative AI workshop, and I must say, it was an enlightening experience!...
        learner

        Shilpa Rao

        Sunday done right! Just spent 3 exhilarating hours doing the Strategy Consulting Mastery workshop with GrowthSchool . Thanks to...
        learner

        Tanu Galia

        My first dashboard ever! 📊 Just wrapped up a one-week crash course on Visualising Data with PowerBI by GrowthSchool! The progra...
        learner

        Sumit varma

        Hey Folks Excited to start this new year with a bang with the Digital Marketing Program with GrowthSchool. All set to begin the j...
        learner

        Akash Pandey

        I landed my first international client with Growth School's LinkedIn Workshop. Here are the things I discovered over the five-day...
        learner

        Shahid

        🚀 Just wrapped up the Generative AI 6.0 Workshop by GrowthSchool! 🤖 Had an incredible learning experience delving into the worl...
        learner

        Anirban Benerjee

        Hi all, I was able to join in for an informative Workshop by GrowthSchool and Sachin Kamath 🚀 on Generative AI and its use cases ...
        learner

        Mrutunjay Jha

        Yesterday, I joined a paid webinar at GrowthSchool and I am going to share out 2 Things with You! 1.What's absolutely NEW Things ...
        learner

        Deeksha

        🔥 🔥800+ people in my 9th PowerBI cohort with 600+ live on onboarding call on Sunday! (Despite the Ind vs Aus match) 🔥🔥 Super ...
        learner

        Deepak Raghu

        As a part of the GrowthSchool workshop, I learnt about creating relationships between multiple tables, using MERGE and APPEND func...
        learner

        Rahul Phalhani

        🚀 Just completed Vaibhav Sisinty's LinkedIn workshop at GrowthSchool – mind officially blown! 🌐 Ready to share the top three se...
        learner

        Vatsal mehta

        Post #49: What an Amazing Session it was today! Thanks a lot GrowthSchool and Sachin Kamath 🚀for delivering an excellent session ...
        learner

        Krish panchari

        Hello connection! 🌟 I recently had the incredible opportunity to attend a mind-blowing workshop on #AI by @VaibhavSisinty at Gro...
        learner

        Anway

        Growth Hacking CHALLENGE 01 My Dream Company is Growth School What Is Pirate Funnel in Growth hacking ? Ans - Pirate Funnel Divid...
        learner

        Pradeep rao

        Had the privilege of meeting and conversing with the incredibly talented Harish Sivaramakrishnan, renowned South Indian playback s...
        learner

        Priyanka

        I recently had the opportunity to participate in the highly informative ChatGPT 101 workshop organized by Vaibhav Sisinty ↗️ & Gro...
        learner

        Prachurya

        🚀 Attended 3.5-hour Generative AI Workshop by GrowthSchool with Speaker Vaibhav Sisinty. ✨ Explored Prompt Engineering technique...
        learner

        Shwetha guptha

        My learnings from a recent Workshop 💡 Recently, I attended the LinkedIn Workshop by Vaibhav Sisinty ↗️ from GrowthSchool where...
        learner

        Abhishek Mukherjee

        Yesterday attended super informative session by Mitli Lambah on marketing analytics organised by GrowthSchool Do you think analyt...
        learner

        Sandeep tanlenga

        I will never attend any GrowthSchool courses in the future! Said no participant ever. And I am no exception to this. Just fini...

        What will I learn

        Chapter 1

        Understanding the Key Principles of Content Creation

        down

        This chapter delves into the core principles of content creation, emphasizing clarity, coherence, creativity, consistency, and credibility. By grasping these fundamental elements, individuals can enhance their content strategy and effectively connect with their target audience.

        Chapter 2

        Tailoring Content for Specific Objectives

        down

        The importance of selecting the right type of content to meet brand objectives is emphasized in this chapter. Through case studies from KFC India and Amazon, it is shown how content can be tailored to solve business challenges and achieve positive outcomes, serving as practical illustrations of successful content strategies.

        Chapter 3

        Measuring the Impact of Content Efforts

        down

        This chapter explores the significance of implementing structured measurement frameworks to evaluate the success of content strategies. Monitoring and analyzing content performance are essential for refining approaches, achieving goals, and ensuring continuous improvement in content marketing efforts.

        Chapter 4

        Leveraging Content as a Powerful Branding Tool

        down

        Content is highlighted as a powerful tool to elevate brand visibility, engage the target audience, and establish meaningful relationships. By creating irresistible content, individuals can strengthen their brand presence, attract and retain customers, and drive business growth.

        Chapter 5

        Importance of Honesty and Transparency in Communication

        down

        This chapter discusses the significance of honesty and transparency in brand messaging, referencing the case study of KFC UK's crisis management as an example of positively impacting brand reputation. Building trust and credibility through open communication with consumers is crucial for long-term success.

        Chapter 6

        Lead Generation Strategies in Digital Marketing

        down

        Exploring lead generation strategies in digital marketing, this chapter identifies key tactics such as creating engaging landing pages, utilizing social media effectively, implementing targeted email campaigns, and tailoring content to specific objectives. These strategies play a vital role in attracting, nurturing, and converting leads to drive business growth.

        Chapter 7

        Implementing Effective Content Strategies

        down

        This chapter concludes by emphasizing the importance of mastering key concepts in content creation, selecting the right content types for objectives, and measuring the impact of content efforts. By implementing these strategies and prioritizing honesty and transparency, individuals can elevate their brand's visibility, engage the target audience, and achieve marketing success.

        Meet your Mentor

        growthschool-mentor-Rohit Desai

        Rohit Desai

        Senior Marketing Manager @ Baller Athletik

        As a Senior Marketing Manager at Baller Athletik, Rohit Desai utilizes his extensive experience to create innovative marketing strategies that drive brand awareness and engagement. With a keen understanding of the sports industry, he excels at cultivating partnerships and implementing campaigns that resonate with target audiences, driving overall business growth.

        Frequently Asked Questions

        What are the main pillars of Content Marketing?

        arrow_down

        The main pillars of Content Marketing include strategy, creation, distribution, and analysis for effective marketing campaigns.

        What is Content Marketing, and why is it important to learn about?

        arrow_down

        Content Marketing involves creating and distributing valuable content to attract and engage a specific target audience.

        Is this Content Marketing course designed for corporate training and workforce upskilling?

        arrow_down

        Yes, the Content Marketing course is designed to enhance corporate training programs and upskill the workforce efficiently.

        How long can I access the content marketing course free content?

        arrow_down

        You can access the free content of the course for an unlimited period once you enroll.

        Will I receive a certification upon completion of the content marketing course free course?

        arrow_down

        Yes, you will receive a certification upon successful completion of the Content Marketing course free course.

        programImage

        Create Irresistible Content for Global Brands Through These Expert Strategies

        rating

        4.75

        (356 ratings)

        difficulty

        Advanced

        14 May 2025 at 2:30 pm GMT

        26k Learners enrolled

        Mentor

        growthschool-mentor-Rohit Desai

        Rohit Desai

        Senior Marketing Manager @ Baller Athletik

        People also found these Free courses interesting

        See ALL
        left_arrowright_arrow

        All

        Affliate Marketing

        Content Marketing

        App Marketing

        Influencer Marketing

        B2B Marketing

        Performance Marketing

        Brand Marketing

        Google Ads

        programImage

        A Distribution First Content Marketing Strategy for B2B Companies

        Free Content Marketing Course with B2B Content Distribu...

        Learn how to create a successful B2B content marketing ...

        rating

        3.75

        5 chapters

        chapters

        Advanced

        growthschool-mentor-Himanshu Gupta

        Himanshu Gupta

        Content Marketing Manager @ Moengage

        programImage

        A SEO Case Study 0 to 1.5M organic visitors/month in just 24 months.

        Free SEO Course on Achieving 0 to 1.5M Visitors in 24 M...

        Learn how to achieve remarkable SEO results in just 24 ...

        rating

        4

        8 chapters

        chapters

        Advanced

        growthschool-mentor-Bojan Maric

        Bojan Maric

        Co founder @ Workello

        programImage

        Breakdown of Brand Marketing Strategies that worked for D2C Brands

        Free Branding Course on Brand Marketing Strategies for ...

        Learn the successful brand marketing strategies utilize...

        rating

        3.5

        8 chapters

        chapters

        Intermediate

        growthschool-mentor-Nitesh Raj

        Nitesh Raj

        Brand Manager @ Wakefit

        programImage

        Learn How Social Media Marketing is the New love of B2B Brands

        Free Social Media Marketing Course on How B2B Brands Em...

        Learn how B2B brands are embracing social media marketi...

        rating

        3.75

        5 chapters

        chapters

        Advanced

        growthschool-mentor-Shikhar Srivastava

        Shikhar Srivastava

        Senior Marketing Associate @ Paytm

        programImage

        Building Buyer Personas & Creating a Social Media Strategy - Top Learnings from 50+ Brands

        Free Online Market Research Course Social Media Strateg...

        Learn how to build buyer personas and create an effecti...

        rating

        3.75

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Aayushi Rachana

        Aayushi Rachana

        Driving social media @ Google

        programImage

        The Step by Step Roadmap to Building Successful Brands

        Free Branding Course a Step-by-Step Roadmap to Building...

        Learn the step-by-step roadmap to building successful b...

        rating

        3.5

        6 chapters

        chapters

        Advanced

        growthschool-mentor-Pankaj Vishwakarma

        Pankaj Vishwakarma

        Business Analyst @ Zomato

        programImage

        Learn the most Advanced LinkedIn Hacks for B2B businesses

        Free B2B Marketing Course to Master Advanced LinkedIn H...

        Learn the most Advanced LinkedIn Hacks for B2B business...

        rating

        3.75

        6 chapters

        chapters

        Advanced

        growthschool-mentor-Alice Mendonca

        Alice Mendonca

        Senior Account Executive @ Linkedin

        programImage

        Learn Effective Content Marketing for B2B and SaaS

        Free Content Marketing Course to Learn Effective Strate...

        Discover the secrets of effective B2B and SaaS content ...

        rating

        4.9

        6 chapters

        chapters

        Advanced

        growthschool-mentor-Vanhishikha Bhargava

        Vanhishikha Bhargava

        Founder @ Contensify

        programImage

        Build Revenue Streams with Ad Monetization for Apps

        Free Online App Marketing Course to Build App Revenue w...

        Learn how to maximize revenue for your app with ad mone...

        rating

        3.5

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Avi Aggarwal

        Avi Aggarwal

        Senior Product Manager @ Trell

        programImage

        Influencer Marketing 101 Build your first campaign in 5 steps!

        Free Online Influencer Marketing Course to Build Your F...

        Learn the basics of influencer marketing with our free ...

        rating

        4.2

        6 chapters

        chapters

        Intermediate

        growthschool-mentor-Bhavika Mehta

        Bhavika Mehta

        Associate Brand Director @ L&k Saatchi & Saatchi

        programImage

        A Brand Marketing Masterclass Build your Brand Playbook

        Free Brand Marketing Course Build You Brand Playbook (M...

        Learn the art of brand marketing with our free mastercl...

        rating

        4

        4 chapters

        chapters

        Intermediate

        growthschool-mentor-Rumi Ambastha

        Rumi Ambastha

        Director @ The Man Company

        programImage

        Build PPC Models & Optimise Processes for your brand (Includes Case Studies)

        Free PPC Course Online to Build PPC Models & Optimise P...

        Learn how to build and optimize PPC models for your bra...

        rating

        4.5

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Vijay Veerubhotla

        Vijay Veerubhotla

        VP @ Xoxoday

        programImage

        How to Drive Retention and Loyalty Through Email Marketing

        Free Email Marketing Course for Driving Retention and L...

        Learn how to drive customer retention and loyalty throu...

        rating

        4.5

        7 chapters

        chapters

        Intermediate

        growthschool-mentor-Akshay Bhat

        Akshay Bhat

        Marketing Associate @ Smallcase

        programImage

        Decoding the Metrics & Data to Improve the Funnel & Drive Growth

        Free Digital Marketing Course to Decode Metrics, Improv...

        Learn how to analyze metrics and data to optimize your ...

        rating

        3.5

        3 chapters

        chapters

        Intermediate

        growthschool-mentor-Pooja Agarwal

        Pooja Agarwal

        Product Head @ Zomato

        programImage

        Lifecycle Marketing Turn your non-paying users into paid customers.

        Free Digital Marketing Course for Turning Non-Paying Us...

        Learn how to effectively convert non-paying users into ...

        rating

        3.75

        4 chapters

        chapters

        Advanced

        growthschool-mentor-Kiran Rangaswamy

        Kiran Rangaswamy

        App Growth @ Google

        programImage

        The Growth & Revenue Framework Hyper-Growth Mantra for B2B

        Free B2B Marketing Course to Learn Hyper-Growth Mantra ...

        Learn the Hyper-Growth Mantra for B2B success with our ...

        rating

        4

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Abhay Navjeet Singh Narula

        Abhay Navjeet Singh Narula

        Vice President & Head @ Medplay

        programImage

        Marketing Analytics Fundamentals that Everyone Should Know

        Free Digital Marketing Course on Marketing Analytics Fu...

        Learn the fundamentals of marketing analytics for free ...

        rating

        3.5

        7 chapters

        chapters

        Intermediate

        growthschool-mentor-Mitali lambah

        Mitali lambah

        Senior Manager @ Swiggy

        programImage

        Facebook Ads on Steroids Rapid Experimentation, Growth Marketing & Creative Strategy

        Free Facebook Ads Course for Experimentation, Growth Ma...

        Learn how to supercharge your Facebook Ads with our fre...

        rating

        4

        5 chapters

        chapters

        Advanced

        growthschool-mentor-Akhil Saraf

        Akhil Saraf

        Marketing Consultant @ Arsenal F.C

        programImage

        Hacks to Optimise Your Growth Funnel that 90% of Marketers Miss

        Free Digital Marketing Course on Hacks to Optimize Your...

        Learn the hacks to optimize your growth funnel that 90%...

        rating

        3.75

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Chandrika Deb

        Chandrika Deb

        India Growth Lead @ Canva

        programImage

        Create a Playbook to Never Run out of Creative Ideas for your brand on Social Media

        Free Social Media Marketing Course to Create a Playbook...

        Learn how to never run out of creative ideas for your b...

        rating

        3.75

        7 chapters

        chapters

        Intermediate

        growthschool-mentor-Viren Sean Noronha

        Viren Sean Noronha

        Senior Marketing Manager @ Swiggy

        programImage

        Learn from an Interesting D2C Retention Case Study

        Free Online Marketing Course to Learn from An Interesti...

        Learn how to improve D2C retention with this interestin...

        rating

        3.5

        5 chapters

        chapters

        Advanced

        growthschool-mentor-Rohan Chowdhury

        Rohan Chowdhury

        Retention @ D2C

        programImage

        Frugal Marketing Hacks How to do more with less Budgets

        Free Digital Marketing Course for Frugal Marketing Hack...

        Unlock the power of frugal marketing with our free digi...

        rating

        3.5

        7 chapters

        chapters

        Intermediate

        growthschool-mentor-Praveen Rao

        Praveen Rao

        Director of Marketing @ SAP

        programImage

        Unlock the Power of Experiential Marketing Transform Engagement into Results

        Free Digital Marketing Course to Unlock the Power of Ex...

        Discover the potential of experiential marketing with o...

        rating

        4.1

        8 chapters

        chapters

        Intermediate

        growthschool-mentor-Raj Viniaka

        Raj Viniaka

        Marketing Specialist @ Mahindra and Mahindra Limited

        programImage

        Crack the most difficult piece of Growth Retention

        Free Online Marketing Course to Crack the Most Difficul...

        Learn how to crack the most difficult piece of growth r...

        rating

        3.5

        8 chapters

        chapters

        Advanced

        growthschool-mentor-Abhinay Jain

        Abhinay Jain

        Director and Product Led Growth @ CleverTap

        programImage

        Brand Building Kill the Jargons and Learn what works

        Free Branding Course to Learn What Works in Brand Build...

        Learn effective brand building strategies and ditch the...

        rating

        4.3

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Abhishek Bhasin

        Abhishek Bhasin

        Director @ App Growth

        programImage

        Secrets of Category Marketing Revealed Plan your next Big Sale Day

        Free Online Marketing Course to Mastering Category Mark...

        Unlock the Secrets of Category Marketing! Join our free...

        rating

        3.5

        8 chapters

        chapters

        Advanced

        growthschool-mentor-Debosmita Sarkar

        Debosmita Sarkar

        Marketing Manager @ Google

        programImage

        Boost Engagement & Retention with CRM Marketing

        Free Online Marketing Course to Boost Engagement & Rete...

        Boost engagement and retention with CRM marketing. Lear...

        rating

        3.5

        7 chapters

        chapters

        Advanced

        growthschool-mentor-Jayaraj Vishvanadhan

        Jayaraj Vishvanadhan

        Growth Talent Team @ Swiggy

        programImage

        Grow your brand 10X Faster with proven Paid App Marketing Strategies

        Free Online App Marketing Course to Grow Your Brand 10X...

        Learn how to accelerate your brand's growth with effect...

        rating

        4.7

        8 chapters

        chapters

        Advanced

        growthschool-mentor-Shashank Srivastava

        Shashank Srivastava

        Mobile Apps @ Google

        programImage

        Branding 101 How to create a memorable and unique brand?

        Free Brand Marketing Course for Creating a Memorable & ...

        Learn how to create a memorable and unique brand with o...

        rating

        4.8

        7 chapters

        chapters

        Intermediate

        growthschool-mentor-Kritima Arora

        Kritima Arora

        Product & Brand Designer @ Taani

        programImage

        Building your next big revenue channel

        Free Online Marketing Course for Building Your Next Big...

        Learn how to build your next big revenue channel with o...

        rating

        4.7

        8 chapters

        chapters

        Intermediate

        growthschool-mentor-Eti Singh

        Eti Singh

        Product Marketing Manager @ InMobi & Glance

        nsqnsq

        Why GrowthSchool?

        GrowthSchool is where you become the Top 1% in your field. We bring the best of Product, Growth, Design, Tech, data and business mentors from brands like Google, Meta, Uber etc doing the jobs you want to do tomorrow.

        4.7

        /5

        Trustpilot Rating

        400k+

        Total Students

        linkedin

        LinkedIn

        Top Startup India 2024

        Backed by the best

        venturessequoia

        and 80+ Angel investors like

        investor1
        investor2
        investor3

        What are Free Courses?

        Free online courses offer a wealth of knowledge in product, design, growth, and marketing without cost. They provide flexibility for skill enhancement and professional development. Many courses include certificates, bolstering resumes and LinkedIn profiles, demonstrating a commitment to learning and advancement in these dynamic fields.

        All Free courses

        Collections

        Linkedin
        Copywriting
        Growth Hacking
        Sales
        Ads

        Tech

        Mobile Application
        Product Development

        Design

        Product Design
        UI UX Design
        UX Research

        Product

        Product Marketing

        Marketing

        Affliate Marketing
        Content Marketing
        App Marketing
        Influencer Marketing
        B2B Marketing
        Performance Marketing
        Brand Marketing
        Google Ads

        Gen AI

        AI Marketing
        AI Product
        AI Design