Free Product Strategy Course on How to Drive Product Growth Using OKRs
Learn how to drive product growth using OKRs and earn a free product strategy course. Enhance your skills and boost your career. Enroll now!
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Learning Objectives
1. Presentation Clarity Verification
Verifying audio and video clarity on a shared screen before a presentation to ensure seamless delivery.
2. Product Growth Strategies Discussion
Exploring driving growth through Objectives and Key Results (OKRs) - seeking audience value, feedback, and sharing various perspectives.
3. OKRs Exploration and Application
Introducing, defining, and exploring OKRs, emphasizing benefits, best practices, challenges, and practical applications with case studies.
Shifting focus from management-driven goals to aligning efforts with outcomes for successful implementation of OKRs and organizational success.
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Who's it for
Product Managers
Strategy Consultants
Business Executives
HR Managers
Startup Founders
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What will I learn
Chapter 1
Product Growth Strategies
The conversation shifts to driving product growth through Objectives and Key Results (OKRs). Participants discuss delivering value, seeking feedback, and perspectives on enhancing user base, revenue, customer experience, and new feature incorporation.
Chapter 2
Understanding OKRs
In this chapter, the concept of OKRs is introduced to explore its definition, benefits, guidelines, best practices, common pitfalls, challenges, and misconceptions. The focus is on how OKRs can effectively drive growth strategies, with a discussion on rules, preparation process, common mistakes to avoid, and practical case studies.
Chapter 3
Shifting Focus to Meaningful Outcomes
Teams are encouraged to shift focus from management-driven goals to aligning efforts with specific outcomes, emphasizing collaborative efforts for meaningful results. The importance of aligning objectives with outcomes like customer acquisition and revenue generation is highlighted, with a success rate benchmark set around 70-80%.
Chapter 4
Communication and Best Practices
Effective communication, understanding OKR guidelines, and aligning goals with market realities are deemed essential for utilizing OKRs successfully. Recommendations include incorporating insights from various organizational levels and expertise for optimal goal-setting and attainment.
Chapter 5
Action Plans and Feedback
This chapter delves into creating action plans related to OKRs, stressing the importance of communication, tracking, and adjusting goals based on feedback. The use of tools like Jira for measurement and progress tracking is emphasized for successful OKR implementation.
Chapter 6
Strategic Alignment with Hiring Goals
Discussions focus on strategically using OKRs to support company hiring goals by identifying specific roles to drive organizational functions and goals. Setting clear objectives, defining key results, and creating actionable plans for desired outcomes are emphasized.
Chapter 7
Conclusion on Effective OKR Implementation
The final chapter emphasizes OKRs as a fundamental tool for establishing and achieving organizational goals. Understanding OKR nuances, aligning with market realities, effective progress tracking, tool utilization, and informed decision-making through data analysis are highlighted as crucial for successful growth strategy implementation.
Meet your Mentor
Phani Vishwanath Cherukupalli
Product Manager @ FalconX
Phani Vishwanath Cherukupalli is an experienced Product Manager currently working at FalconX in Bengaluru, India. With a background at Flipkart, he specializes in developing platforms for institutional investors, offering advanced tools for seamless digital asset management. His expertise lies in onboarding, account security, and optimizing the checkout journey on various platforms.
Frequently Asked Questions
What are the main pillars of Product Strategy?
The main pillars of Product Strategy include market analysis, goal setting, roadmap planning, and resource allocation.
What is Product Strategy, and why is it important to learn about?
Product Strategy is a roadmap outlining how a product will achieve its objectives, crucial for business success.
Is this Product Strategy course designed for corporate training and workforce upskilling?
Yes, the Product Strategy course is tailored for corporate training to enhance skills and knowledge in strategy development.
How long can I access the free product strategy course content?
You can access the free product strategy course content for an unlimited period once you enroll in the course.
Will I receive a certification upon completion of the free Product Strategy course?
Yes, you will receive a certification upon successful completion of the free Product Strategy course.
How to Drive Product Growth Using OKRs
3
(225 ratings)
Advanced
21 January 2025 at 6:30 pm GMT
16k Learners enrolled
Mentor
Phani Vishwanath Cherukupalli
Product Manager @ FalconX
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