Free User Research Course to Understand its Components, Tips, and Resources in Developing Products
Understand Human Bias in Design. Join Today.
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Learning Objectives
1. Understanding Human Bias in AI Teaching
Delve into the complexities of human bias in training AI systems, emphasizing the need to recognize and address biases effectively.
2. Unveiling Cognitive Biases in Decision-Making
Explore the impact of cognitive shortcuts on decisions, involving a deep dive into the Cognitive Bias Codex and its implications for behavioral science research.
3. Strategic Exploitation of Biases in Marketing
Analyze how biases are strategically used in marketing, citing examples from supermarkets and social media platforms to demonstrate their influence on consumer behavior.
4. Leveraging and Mitigating Biases in Design Processes
Examine techniques to both leverage and mitigate biases in designing products and services, accompanied by case studies like the Apple AirTag product.
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Who's it for
Designers specializing in user experience (UX/UI)
Behavioral scientists focusing on human biases
AI professionals working with generative systems
Data analysts and researchers in the field of cognitive psychology
Business professionals involved in product management and strategy
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