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1. Elevating Product Development Through User Research
Harnessing user research to transition from personal assumptions to a nuanced understanding of target audience requirements for product development.
2. Enhancing User Experience via A/B Testing
Utilizing A/B testing to compare and refine screen versions, enabling designers to optimize user-friendly design choices based on feedback.
3. Enhancing User-Centric Design Through Card Sorting
Leveraging card sorting to categorize screens and gather user feedback, enriching design decisions with insights into user understanding and preferences.
Utilizing secondary research data from online resources to complement primary research efforts, providing designers with qualitative and quantitative insights for informed iterations.
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User Experience (UX) Designers
User Interface (UI) Designers
Product Managers
User Researchers
Freelance Designers
Chapter 1
Before launching a product, it is essential to identify the target audience and their needs. This chapter emphasizes the importance of conducting thorough user research to understand the users' problems and preferences instead of relying on personal assumptions.
Chapter 2
User research is categorized into three main types with various methods. This chapter explores the different ways to conduct user research, such as interviews, surveys, and observations, to create a usable product that addresses the target audience's requirements and behaviors.
Chapter 3
Features of a product should be determined based on understanding the target audience's requirements and behaviors, rather than personal preferences. This chapter emphasizes the importance of aligning design decisions with user needs to create user-friendly products.
Chapter 4
A/B testing is a crucial method for testing multiple screen versions to determine the most user-friendly design. This chapter delves into the process and benefits of A/B testing in optimizing design decisions and improving user experience.
Chapter 5
Card sorting is a method used to categorize screens for user feedback, helping designers understand user understanding and preferences. This chapter explores the benefits of card sorting in making informed design decisions that resonate with users.
Chapter 6
Companies share data over the Internet, providing valuable secondary research data for design projects. This chapter discusses the importance of using qualitative and quantitative data, as demonstrated by Sony's usability research involving user interaction.
Chapter 7
This chapter focuses on improving UI skills by learning from successful design techniques. It emphasizes the significance of incorporating user research in the design process, designing for accessibility using inclusive design principles, and prioritizing equity in design.
Chapter 8
For freelancers starting in design, building a robust portfolio showcasing design process, visual skills, and UI abilities is crucial. This chapter advises on creating user-friendly and visually appealing designs that incorporate UX principles while avoiding overly complex designs that may confuse users.
Shreya Srivastava
UI/UX Designer @ ProtoStaff
Shreya Srivastava is a talented UI/UX Designer currently working at ProtoStaff in Pune, India. With nearly two years of experience in the field, she has contributed significantly to the UI/UX design projects at both ProtoStaff and Easy Pay, a leading fintech company where she worked independently. Her expertise and dedication shine through in her work.
What are the main pillars of free online design course?
The main pillars of the free online design course include design principles, tools, techniques, and practical projects.
What is free online design course, and why is it important to learn about?
Free online design courses provide knowledge on design fundamentals, fostering creativity and skills essential for various industries.
Is these free online design course course designed for corporate training and workforce upskilling?
Yes, these free online design courses are suitable for corporate training, enabling workforce upskilling in design principles and practices.
How long can I access the Designing content?
You usually have unlimited access to the designing content once you enroll in the course.
Will I receive a certification upon completion of the Designing course?
Yes, upon completion of the Designing course, you will typically receive a certification to showcase your skills.
Learn How to User Research & Design Better with Improved Accessibility for Users
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Shreya Srivastava
UI/UX Designer @ ProtoStaff
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