Free Product Strategy Course to Run Ultimate Product Growth Experiments
Learn how to run product growth experiments with our free Ultimate Frameworks course. Master the strategies to drive product growth.
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Learning Objectives
1. Strategic Implementation of Product Growth Metrics
Participants gained insights into defining and tracking key indicators for product growth, emphasizing user engagement, conversion rates, and monetization strategies.
2. Practical Application of Sample Size Calculation
Attendees learned the significance of calculating sample sizes for A/B testing, ensuring statistical significance and reliable results through tools like Yvonne Miller's website.
3. Comprehensive Curriculum in Product Management
The career accelerator program provided participants with a structured approach to mastering product management, covering target audience definition, product strategies, user research, and analytics tools.
4. Hands-On Learning with Product Management Tools
Utilizing platforms like Jira, Notion, and Miro, participants engaged in practical exercises to apply knowledge gained in the sessions, highlighting the importance of experiential learning in product management.
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Who's it for
Product Managers
Data Analysts
UX Designers
Marketing Professionals
Business Strategists
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What will I learn
Chapter 1
Understanding Product Growth Metrics
This chapter delves into the importance of defining growth metrics and identifying key indicators of product growth within an organization. By focusing on metrics such as product usage and user dependency, participants learn to establish a framework for monitoring progress and driving business outcomes.
Chapter 2
Problem Statement Definition in Organizational Planning
Participants explore the significance of a clear problem statement in organizational planning and decision-making. Using SurveyMonkey as a case study, the chapter highlights the alignment of strategies with mission goals to address challenges related to user conversion and monetization models.
Chapter 3
Sample Size Calculation for A/B Testing
This chapter emphasizes the critical role of sample size calculation in ensuring the validity and reliability of A/B testing results. Participants are introduced to practical tools like the Yvonne Miller website for determining the required sample size for statistical significance, while also discussing demographics and experimental frameworks for optimization.
Chapter 4
Career Accelerator Program in Product Management
Focused on career development, this chapter offers insights into a comprehensive curriculum designed to guide participants through various aspects of product development. Curated by experienced product managers, the program equips participants with essential skills and knowledge for success in product management roles, emphasizing tools like Jira, Notion, and Miro for practical application.
Chapter 5
Defining Target Audiences and Product Strategies
Participants learn about the importance of defining target audiences and developing effective product strategies in this chapter. Understanding user research and product analytics are key components covered in the curriculum, highlighting the role of strategic planning and hands-on experiences in achieving successful product outcomes.
Chapter 6
Leveraging Tools for Product Management
This chapter focuses on the utilization of tools such as Jira, Notion, and Miro to facilitate learning and practical application in product management. By leveraging these tools effectively, participants enhance their understanding of strategic planning and hands-on experiences necessary for successful product outcomes.
Chapter 7
Continuous Learning and Adaptation in Product Management
Participants are encouraged to embrace continuous learning and adaptation in the dynamic field of product management. This chapter underscores the importance of staying updated with fundamental concepts, tools, and strategies to enhance understanding and skill set in product management, emphasizing growth through collaboration and engagement.
Chapter 8
Fostering a Conducive Learning Environment
In the final chapter, participants are encouraged to engage, ask questions, and collaborate to create a conducive learning environment. By fostering an interactive and supportive atmosphere, the sessions aim to facilitate growth and development in participants' professional endeavors within the realm of product management.
Meet your Mentor
Aditya Lakhe
Product Manager @ Pocket FM, Ex - Hotstar, Xoxoday
Aditya Lakhe is a seasoned Product Manager with experience at Meesho and Truemeds India. Based in Bengaluru, Karnataka, Aditya brings a hybrid skill set to the table, blending expertise in product management with a keen eye for innovation and problem-solving. With a track record of success, Aditya is poised for further growth in the industry.
Frequently Asked Questions
What are the main pillars of Product Strategy?
They include market analysis, customer research, defining goals, competitive analysis, and product roadmap development.
What is Product Strategy, and why is it important to learn about?
Product strategy is a plan outlining product goals and direction, crucial for success in innovation and market competitiveness.
Is this Product Strategy course designed for corporate training and workforce upskilling?
Yes, the course is ideal for corporate training, empowering teams with essential product strategy skills and knowledge.
How long can I access the free product strategy course content?
Access to the free course content is available for an unlimited time once you enroll.
Will I receive a certification upon completion of the free product strategy course?
Yes, upon successful completion, you will receive a certification validating your understanding and completion of the course.
How do brands like PocketFM go about Product Led Growth?
3.5
(262 ratings)
Advanced
Tomorrow, 12:30 am GMT
19k Learners enrolled
Mentor
Aditya Lakhe
Product Manager @ Pocket FM, Ex - Hotstar, Xoxoday
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