Free Product Management Course on How to Optimize Product Development with OKRs
Learn how to use OKRs effectively in product development with our free course. Discover the best practices and strategies to optimize your product management skills. Sign up now!
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Learning Objectives
1. Importance of Understanding OKRs for Product Managers
The session highlighted the significance of OKRs for product managers, covering definitions, types, implementation, and comparison with KPIs within an ecommerce context.
2. Negative Impact of Misaligned OKRs on Company Success
Cases of unsuccessful OKR implementation at Yahoo and Uber demonstrated how aggressive follow-through led to burnout and criticism, resulting in a downfall.
3. Strategic Alignment in OKRs for Improved Product Development
Emphasis on aligning OKRs vertically and horizontally within a business, taking ownership of revenue portions, maintaining user engagement, and developing go-to-market plans with enhanced features.
4. Linking OKRs to Compensation and Consequences
Discussion on linking OKRs to compensation, potential negative consequences if employees leave for better opportunities, and the importance of baseline skill sets for product managers.
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Who's it for
Product Managers
Team Leaders
Ecommerce Executives
Business Strategists
Startup Founders
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What will I learn
Chapter 1
Introduction to Product Management
The course kicks off with an overview of product management, its importance, and the role it plays in business success. Participants learn about the responsibilities and skills required.
Chapter 2
Exploring Free Product Management Courses
An exploration of available free product management courses is conducted, emphasizing the benefits of certification. Various platforms offering free courses and certification options are highlighted for learners.
Chapter 3
Understanding OKRs vs. KPIs in Product Management
OKRs and KPIs are compared, focusing on their application within product management. Real-world examples from companies like Yahoo and Uber illustrate the differences and importance of each metric.
Chapter 4
Strategic Alignment of OKRs in Product Development
Strategic alignment within product development teams is crucial for success. Lessons from companies facing misalignment, such as Yahoo and Uber, underscore the need for cohesive goal-setting and execution.
Chapter 5
Accountability and Adjustments in Product Management
Evaluating OKR execution and making necessary adjustments are essential for progress. Technical capabilities, strategic alignment, and understanding the target audience inform decisions to enhance product performance.
Meet your Mentor
Shruti Sharma
Sr. Product Manager @ Microsoft
Shruti Sharma is a Senior Product Manager at Microsoft with a passion for product creation and community building. As the co-founder of Creators of Products, a volunteer-driven community of 20,000+ members, she fosters collaboration and learning among diverse backgrounds in tech. Through innovative programs like Alpha Users, Side Projects, and Events Series, Shruti is dedicated to empowering product creators to learn, share, and grow together.
Frequently Asked Questions
What are the main pillars of Product Management?
The main pillars of Product Management are strategy, execution, and leadership in driving product development efforts.
What is Product Management, and why is it important to learn about?
Product Management involves overseeing the development and lifecycle of a product, crucial for understanding customer needs and market trends.
Is this Product Management course designed for corporate training and workforce upskilling?
Yes, this Product Management course aims to enhance skills for corporate training and workforce development in product management.
How long can I access the free product management course content?
You can access the free product management course content indefinitely once you register for the course.
Will I receive a certification upon completion of the free product management course course?
Yes, upon successful completion of the free product management course, you will receive a certification of achievement.
How to use OKRs to optimize Product Dvelopment
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Mentor
Shruti Sharma
Sr. Product Manager @ Microsoft
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