Free Online Design Course on How Human Bias can Positively and Negatively Impact Design
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Learning Objectives
1. Understanding Semiotics in Design
Exploration of icons, signs, and symbols' interpretive nature, emphasizing the cultural subjectivity and designer responsibility in effective communication.
2. Significance of Color in UX Design
Highlighting the cultural and emotional impact of color choices in user experience, with real-world examples showcasing their role in branding and perception.
3. Regional Variations in Visual Elements
Illustration of how regional preferences influence design choices, emphasizing the calibration of color palettes and imagery to resonate with diverse audiences.
Examination of impactful visual metaphors in conveying complex messages, including examples portraying environmental issues and societal impacts through imagery.
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Who's it for
User Experience (UX) Designers
Graphic Designers
Branding Professionals
Marketing Executives
Web Developers
Our Learners love GrowthSchool
What will I learn
Chapter 1
Introduction to Semiotics and UI/UX
This chapter provides an overview of semiotics and its significance in UI/UX design. It emphasizes the importance of problem-solving and understanding human behavior in effective design. The discussion delves into the major categories of semiotics pain, politics, and love and explains the basic elements of icons, signs, and symbols.
Chapter 2
Understanding Semiotic Elements in Design
Here, the focus is on understanding the elements of semiotics, including the relationship between signifier and signified. It highlights how interpretation of signs varies among individuals and is influenced by cultural and social factors. Designers are encouraged to consider these factors to ensure their message is accurately conveyed and understood by the target audience.
Chapter 3
Cultural Association and Purpose of Colors in UX Design
This chapter explores the cultural significance of colors in UX design, using real-world examples like the use of red in a Polish website to evoke specific emotional responses tied to the national color. The discussion also covers how companies strategically utilize colors to enhance brand identity and proximity. The impact of color variations in logos across different regions, such as the McDonald's logo, is briefly touched upon.
Chapter 4
Emotional Connotations of Visual Elements
The conversation in this chapter revolves around how various images convey emotions and messages in design. Examples are shared, including gray tones representing sadness and loneliness, images depicting mishaps and playfulness, and symbolisms like surf riders representing environmental issues. The chapter underscores the importance of visual elements in conveying messages and eliciting emotional responses from users.
Chapter 5
Considerations for Font Selection
This chapter discusses the decision-making process behind selecting fonts in design. The importance of choosing appropriate fonts to complement the overall design aesthetic and convey the intended message effectively is emphasized. The chapter also addresses a question raised by Nikhil regarding font selection, though it wasn't fully addressed due to a network issue.
Chapter 6
Privacy Settings for Screen Sharing in Virtual Meetings
The focus of this chapter is on addressing the user's concern about sharing screens during virtual meetings without revealing personal notes. The workshop guides the user on adjusting privacy settings to ensure only the intended content, such as slides, is shared with other participants while keeping personal notes hidden. Ultimately, the user successfully resolves the issue and learns how to share content securely.
Chapter 7
Integrating Semiotics and UI/UX Concepts
In this chapter, the integration of semiotics principles with UI/UX concepts is explored further. The discussion emphasizes how understanding semiotics can enhance design decisions and user experiences. Practical examples and case studies are shared to illustrate the application of semiotic principles in real-world design projects.
Meet your Mentor
Prerna Choudhury
UI/UX Designer @ Extramarks Education India Pvt. Ltd
Prerna Choudhury is a talented UI/UX Designer with experience at Extramarks Education India Pvt. Ltd and Fi Ellements. Skilled in user research, visual identity, and working in agile environments, she excels in creating user flows and delivering projects from conception to completion. Prerna's expertise includes graphic design principles, mobile design, and effective presentations.
Frequently Asked Questions
What are the main pillars of UI UX Design?
The main pillars of UI UX Design include user research, wireframing, prototyping, usability testing, and visual design.
What is UI UX Design, and why is it important to learn about?
UI UX Design focuses on enhancing user satisfaction by improving the usability and accessibility of a digital product.
Is this UI UX Design course designed for corporate training and workforce upskilling?
Yes, the UI UX Design course is tailored for corporate training and workforce upskilling to improve design skills.
How long can I access the free UI UX design course content?
You can access the free UI UX design course content for lifetime access once you enroll in it.
Will I receive a certification upon completion of the free UI UX design course course?
Yes, upon completion of the free UI UX design course, you will receive a certification of completion.
Coming Soon
Intermediate
Mentor
Prerna Choudhury
UI/UX Designer @ Extramarks Education India Pvt. Ltd
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