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1. Leveraging Wikipedia for Marketing Strategies
Guidance on utilizing Wikipedia for marketing, highlighting the significance of engaging with vernacular languages and sharing inspiring stories.
2. Encouraging Active Participation on Wikipedia
Insights on contributing to Wikipedia, emphasizing the platform's importance in promoting authentic journalism, storytelling, and knowledge dissemination.
3. Understanding Editing Practices on Wikipedia
Demonstration of the editing process on Wikipedia, stressing the accurate documentation of changes made to articles and the meticulous monitoring of edits and revisions.
Recognition of Wikipedia's inclusivity in catering to diverse linguistic preferences, exemplified by dedicated platforms for various languages, encouraging users to access content in their preferred language easily.
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Marketers
Content creators
Communication professionals
Researchers
Journalists
Chapter 1
This chapter focuses on the significance of using Wikipedia as a marketing tool. It emphasizes the importance of engagement and participation from participants in researching and accessing relevant information on the platform.
Chapter 2
The use and accessibility of vernacular languages on Wikipedia are discussed in this chapter. It highlights the dedicated Wikipedia platforms for official languages in India, showcasing the inclusivity of Wikipedia in catering to diverse linguistic preferences.
Chapter 3
Mr. Srikanth Bulla's inspiring journey, overcoming challenges as a blind individual to pursue mathematics and engineering, is shared in this chapter. His story serves as motivation for others to challenge stereotypes and pursue their aspirations.
Chapter 4
The impact of Wikipedia as a platform for sharing information is underscored in this chapter. It discusses the financial investments made by political parties and the importance of authentic journalism in disseminating valuable stories.
Chapter 5
This chapter delves into the editing process on Wikipedia, emphasizing the importance of accurately documenting changes made to articles. It outlines the meticulous process of monitoring edits, revisions, and maintaining detailed records of modifications.
Chapter 6
As the session concludes, the participants are thanked, and an opportunity for further engagement is provided. A feedback poll is conducted, followed by a Q&A segment, inviting participants to connect through the speaker's LinkedIn ID and email address.
Chapter 7
In this chapter, the essential insights and strategies for leveraging Wikipedia for marketing purposes are summarized. It highlights the importance of engaging with vernacular languages, sharing inspiring stories, and utilizing the platform for knowledge dissemination.
Chapter 8
The final chapter emphasizes the platform's significance in promoting authentic journalism, storytelling, and information sharing. Participants are encouraged to actively contribute to Wikipedia to maximize its potential for marketing and educational purposes.
Sakthi Swaroop
Chief Business Officer @ Herody
As the Chief Business Officer at Herody, Sakthi Swaroop leads business development strategies, ensuring growth and success for the company. With a keen understanding of market trends and a strategic approach to decision-making, he plays a key role in driving the company forward in a competitive industry.
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Master Wikipedia for Marketing & SEO
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1 May 2025 at 6:30 pm GMT
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Sakthi Swaroop
Chief Business Officer @ Herody
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